Let's talk about Uber and their remarkable success. They took on the well entrenched taxi industry and, while much of the narrative today focuses on their aggressive tactics, reckless culture, and pursuit of growth at all costs, those things alone don't explain their incredible results.
So in this episode, we're going to focus on how they created value, how they won customers over, and the practical business lessons that we can extract from their success. We're going to cover three valuable insights so that, by the end of this episode, you'll have some new tools to add to your business strategy toolbox.
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Content by Rick Kettner
Produced by Kyle Trienke